Borçelik was founded in 1990 as the first private and the second largest flat steel producer in Turkey. The Company has started its business operations with producing cold-rolled steel in 1994. Borçelik has increased its production capacity to 1.5 million tons with the investments made in the years 1994, 2003 and 2008 which costs totally 530 million USD. Borçelik has three cold-rolling and three hot dip galvanized steel lines. As Turkey’s largest galvanized steel producer, Borçelik offers the highest quality products with 900 thousand tons of galvanized capacity.
Borçelik operates as a partnership of Borusan Holding and ArcelorMittal, one of the world’s leading integrated steel and mining companies.
Borçelik has a total production capacity of 1.5 million tons under the Borçelik brand and a metal processing capacity of 500 thousand tons under the Kerim Çelik brand. As of year-end 2020, Borçelik recorded product sales totaling 1.8 million tons.
Strategic Positioning
In line with its vision, Borçelik aims to become the number one flat steel solutions provider for its key sectors in target territories by focusing on customer proximity, efficiency, and innovation. Borçelik’s competitive advantages include:
• With extensive experience and know-how, Borçelik is the first private flat steel producer in Turkey.
• Turkey’s market leader in the hot-dip galvanized steel industry
• Main supplier to leading industrial OEM’s of Turkey
• Kerim Çelik, Turkey’s first steel service center at global standards, with more than 50 years of experience.
• Merged rerolling and SSC operations to provide flexibility and higher market penetration
• Strategic partnership with ArcelorMittal, one of the world’s leading integrated steel and mining companies.
In 2020, Borçelik recorded product sales totaling 1.8 million tons.
Over 50 years of experienceKerim Çelik is Turkey’s first steel service center at global standards, with more than 50 years of experience.
Sustainable Financial and Operational Results
As of year-end 2020, Borçelik recorded sales totaling 1.8 million tons and exports of 332 thousand tons. Even though the year 2020 was a difficult year overshadowed by COVID 19, Borçelik followed new pandemic initiative " I protect my employees, my business, my stakeholders” and successfully achieved continuity in production.
Especially during the breakout of pandemic, where domestic demand was dropped abruptly, Borcelik followed closely export markets, where its competitive edge can be utilized and direct its volumes to those markets. In later stages of the pandemic, the domestic demand revived and Borcelik quickly shifted its production again to domestic OEM’s. The company’s agility and service flexibility in those difficult periods translated to positive business results and Borçelik continued to add value to its stakeholders in 2020.
In 2020, Borçelik accounted for 17% of Turkey's total cold-rolled and galvanized steel exports. Borçelik's priority is producing and supplying for domestic customers and the Turkish economy. However at the same time, Borçelik historically always kept a decent share for exports to balance its portfolio and to have an international presence.
As in previous years, Borçelik recorded a high-capacity utilization rate in 2020
R&D, innovation, and digitalization initiatives continued in 2020. Borçelik's internal focus was on health and safety, cost reduction, productivity and industry 4.0 incentives. Externally, Borçelik focused on new products and enhanced customer service.
In 2020, Borçelik accounted for 17% of Turkey’s total cold-rolled and galvanized steel exports.
Borçelik's priority is producing and supplying for domestic customers and the Turkish economy. However at the same time, Borçelik historically always kept a decent share for exports to balance its portfolio and to have an international presence.
Investments in R&D and Innovation
In 2020, Borçelik moved forward on its R&D strategies and technology roadmap. During the year, Borçelik continued projects, which were designed to create added value in Process, Material, and Technology development. Some of these projects were completed this year. Borçelik is already benefiting from the actual results and contribution of certain projects. In 2020, Borçelik submitted eight applications to expand its EU funded project portfolio. Thanks to these efforts, Borçelik now has three projects actively funded by the EU. In the intellectual property rights arena, Borçelik has seven projects underway. Five congress/conference presentations were made during the year despite the pandemic. In 2020, Borçelik submitted a project application for TÜBİTAK’s Order-Based R&D Call for Papers. The project was accepted by TÜBİTAK with wide support. Partnerships with universities continued in the 2020 to provide technical assistance to projects and create new areas of learning. Joint project agreements were signed with three universities under the TÜBİTAK 2244 Industrial Doctorate Program.
In the area of material development, Borçelik conducted studies to domestically develop the steel qualities currently imported and not produced domestically by the automotive sector. During the year, industrial trial production processes for two important new qualities were completed and client approval processes commenced. Efforts are underway to add two new products to the current portfolio in 2021.
As part of an R&D project carried out for Tofaş, Borçelik contributed to the production of rear inner door frames for Fiat Egea in 2020. By using BORMECH – which contains mechanical testing data of coils and creates a coil-based material data card for shaping simulations – Borçelik focused on reducing mold set-up times and realizing rapid mass production of Fiat Egea with collaborative work. Under this effort, 3 thousand tons of rear inner door frame were produced with Borçelik steel for Fiat Egea.
Two process development projects that improve process efficiency and boost occupational safety were completed during the year. These efforts proved exemplary in terms of the transfer of R&D capabilities to the field. Borçelik also played a major role in projects related to coatings with high corrosion resistance and coatings with advanced surface qualities. These various efforts were focused on commercializing a product.
In 2020, Borçelik commercialized eight innovation projects. Sales tonnage and portfolio expansion efforts were conducted for these projects. In addition, five ideas were studied to develop a new funnel-oriented product with enhanced capabilities. One of the ideas was turned into a full R&D project in the 2020 operating year. Three of the ideas were included within the referenced project’s scope. The infrastructure for the one remaining idea was organized for sales.
Borçelik’s Digital Transformation Journey
• In 2020, the preliminary development and testing of the SpeedAP SAP Hana project, the backbone of the organization’s digital transformation, was completed successfully. This effort aims to achieve a more agile, up-to-date, and faster technology structure. The project was implemented on March 1, 2021.
• Launched in 2019, the Advanced Planning and Optimization project continued to move forward during the year. This initiative aims to integrate management of supply chain processes from demand planning to scheduling.
• The Digital Maintenance Platform, Forklift Operations Process Digital Transformation, and Trailer Operations Tracking projects, which support new technology applications at the Borçelik production site, were successfully implemented in 2020.
• All Borçelik business processes that will serve as the systems infrastructure of the digital transformation were reviewed. These processes were redesigned based on the end-to-end value structure from the original functional structure.
• In 2020, Borçelik successfully implemented the world's first Virtual Reality-based Overhead Crane Simulator with Cabin/Control.
• With the video analytics system designed with deep learning algorithms using existing camera systems, occupational health and safety measures are monitored in order to prevent work accidents.
In 2020, Borçelik commercialized eight innovation projects. Sales tonnage and portfolio expansion efforts were conducted for these projects.
Artificial intelligence algorithmsBorçelik focused on developing special sensors and AI algorithms for the flat steel sector under the Industrial Sensing for Smarter Europe (IS4SE) initiative.
Contribution to Social Development
Continuous Support from Borçelik Employees to Healthcare Workers and the General Society throughout the Pandemic!
During the pandemic, Borçelik employees volunteered for numerous campaigns in support of healthcare workers – who selflessly battle against COVID-19 – and society at large. Borçelik Maker Club (BMK) started to produce protective face shields with their 3D printer for hospitals in Bursa. Borçelik Volunteers distributed 3800 face shields to healthcare institutions in urgent need and met 15% of Bursa's total need for protective shields. In addition, BMK partnered with Uludağ University's Anesthesiology and Reanimation Unit in developing the Laryngoscope U-profile for use in pediatric and adult patients. For Yedikule Respiratory Diseases Hospital, BMK produced components that play a role in the functioning of saturation devices measuring blood oxygen and cardiac rhythm as well as in ECG devices, both used in COVID-19 cases. These critical components were also delivered to the required locations.
Under the Borçelik Fund for Contribution to Education, company volunteers have provided support to accomplished high school and university students with insufficient financial means since 1998. This year, scholarships were granted to 16 students. 120 students received tablet computers to facilitate their educational journeys.
Gender Equality Workshop for Children
During the year, Borçelik organized an educational workshop in collaboration with Istanbul Bilgi University's Child Studies Unit to raise the awareness on gender equality and enhance their critical thinking skills.
One Coil One Sapling
As part of the One Coil One Sapling initiative, Borçelik grows saplings in its 2 thousand square meter greenhouse located at its production site for replanting in the natural environment and safeguarding the future. In 2020, Borçelik planted 3,605 saplings from its greenhouse.
Support and Assistance Provided during the Pandemic
In collaboration with BUSİAD, Borçelik donated an Oxivent Oxi 4 Plus Ventilation device for use by Emergency/Intensive Care services of Uludağ University's School of Medicine. Borçelik also delivered assistance packages to support 500 families in collaboration with the Gemlik Municipality and District Governorate in conjunction with Vefa Social Support Group. In addition, Borçelik distributed face masks to 10 thousand persons in response to the pandemic.
Borçelik's Sustainability Priorities
Guided by stakeholders, a comprehensive
initiative was carried out to set Borçelik's
Sustainability Strategy Roadmap for 2020-
2030. Under this effort, Borçelik identified
sustainability priority areas and developed
goals and action plans.
Borçelik’s priority areas over the next 10
years period as set out in the roadmap
include: Circular Economy and Business
Models, Climate Crisis, Safe Work,
Human and Society, Digitalization, R&D
and Innovation, and Integrated Risk
Management.
Moving Forward under the
TURQUALITY Program
Under the TURQUALITY program, Borçelik
bolstered the image of the Borçelik brand in
target markets and continued efforts geared
toward becoming a global player. To expand
into new target markets, brand registration
applications were filed for the Borçelik brand
in three countries in 2020. Currently, Borçelik
has seven TURQUALITY target markets.
Measures to Fight against the
COVID-19 pandemic
In response to the pandemic, Borçelik
formed a COVID Crisis Group made up of
department heads across the organization
to decide on anti-Covid-19 actions and
measures for common implementation. The
Group engaged in a wide range of activities.
As a result of the Group’s efforts, Borçelik
obtained a Safe Production Certificate
from TSE (Turkish Standards Institute). In
addition, the TÜV-SÜD Hygiene Audit was
successfully performed in collaboration with
MESS. The Bi’işler digital application helped Borçelik to perform contact tracing promptly and easily
identify possible COVID-19 cases. Further
spread of the coronavirus was minimized via
scanning the QR codes in company shuttles,
dining facilities, staff locker rooms, and pool
vehicles. New arrangements were made in all
common spaces to re-configure capacities;
efforts were undertaken to ensure social
distancing and adequate hygiene; internal
and external audits ensured continuous
monitoring of all anti-COVID measures.
During the pandemic period, additional
support was also provided to the workforce
via Borçelik’s nutritionist, psychologist, and
the Employee Support Line.
Continuous OHS
Borçelik’s occupational health and safety
policy aims to prevent unsafe working,
continuously improve hazardous situations,
and create a culture that gives feedback
on unsafe practices. Risk assessment,
site inspections, and behavior-based
safety management (Number Ten) tools
are regularly implemented at Borçelik.
Employees participate in each of these tools.
In 2020, Borçelik introduced a number of
new OHS practices. These included two
Behavior-Based Safety Management
(Number Ten) campaigns; Safe Line
Entrance and Traffic Safety; two specialized
OHS projects; Major Accident Prevention
audits; and Working at Height Control
systematics. During the year, Borçelik
delivered numerous training courses on
194 topics including Fundamentals of OHS,
Behavior-Based Safety Management
(Number Ten) Observer-Captain Training,
and On-the-Job Trainings. In 2020, Borçelik
delivered a total of 4,544 hours of OHS
training
Borçelik Technical Academy
Borçelik Technical Academy (BTA) was
initially established in 2014 to design
technical training for company employees
to develop/improve their competencies
and obtain corporate technical information.
Seeing professional training as a social
responsibility, BTA uses the funds raised
to improve professional training in Turkey.
Helping both aspiring youth and experienced
professionals to develop themselves,
BTA capitalizes on its technical training
experience across all sectors where it
has played an active role. BTA’s mission
is to serve as a training and certification
institution that contributes to developing a
well-qualified labor force. BTA is committed
to conducting all its activities in a reliable,
quality-focused, ethical and lawful manner.
In 2020, Borçelik Technical Academy (BTA)
engaged in the following activities:
• Online and face-to-face training in 166
sessions covering 8 thousand hours were
delivered by Borçelik Technical Academy
as a part of life-long learning activities for
Borçelik employees.
• BTA served as a successful technical
training solution partner of other
companies, delivering 160 hours of
professional training to persons outside of
Borçelik.
• BTA designed and deployed the
competency model system for internal
trainers under an effort to improve the
skills of trainers.
• BTA delivered 84 hours of training to
21 employees with its Crane Simulator.
Borçelik Technical Academy was
accredited in four industries and 17
international vocational qualifications and
35 sub-units by the Turkish Accreditation
Board (TÜRKAK) under code AB-0331-P
on May 12, 2020. On August 18, 2020,
BTA was authorized by the Vocational
Qualification Institution (MYK) under code
YB-249 and officially commenced testing
and certification activities for national
qualifications within its responsibilities.
• BTA delivered coaching to 90 students
from four vocational high schools under
the Student Development Program.
Looking toward the Future
In 2021, Borçelik plans to continue its
effective response to conditions arising from
the COVID-19 pandemic. Borçelik aims to
take major steps forward in Occupational
Safety, Digital Transformation, and New
Product and Service Development – its
strategic priority areas. Borçelik is committed
to maintaining its competitive edge as
Turkey’s largest galvanized steel producer
offering the highest quality. In the coming
year, Borçelik plans to introduce major
projects and efforts geared towards
bolstering its strong market position.
In 2020, Borçelik planted 3,605 saplings under the One Coil One Sapling initiative.
Support for students in needUnder the Borçelik Fund for Contribution to Education, company volunteers provide support to accomplished high school and university students with insufficient financial means.
In 2020, Borçelik filed three brand registration applications for three countries and currently has seven TURQUALITY target markets.
Borçelik Technical Academy provided 8 thousand hours of training in 166 sessions.
World's first virtual crane trainingBTA delivered 84 hours of training to 21 employees with its Crane Simulator
Product Portfolio
• Hot-dipped galvanized steel,
cold-rolled steel, and hot-rolled
steel (pickled and oiled), used as
industrial raw material.
• Production of various grades of
flat steel, including commercial,
drawing, extra deep drawing,
dual-phase, bake-hardening,
rephosphorized, high strength
low alloy (HSLA), high-carbon
and special alloy, enameling,
and structural steel.
Production Capacity
• Total production capacity of
1.5 million tons
• 600 thousand tons of cold-rolled
steel
• 900 thousand tons of hot-dip
galvanized steel
Metal Processing Capacity
(Kerim Çelik)
• Total metal processing capacity
of 500 thousand tons
• Bursa Steel Service Center:
340 thousand tons
• Manisa Steel Service Center:
130 thousand tons
• Adana Steel Service Center:
30 thousand tons
Sectors Served
• Borçelik serves the following
industries: household appliances,
automotive (OEM and Tier 1/2), panel radiators,
construction, color coating, pipe
and profile, packaging, metal
goods, and steel service centers.
• Kerim Çelik serves the following
industries: automotive sub industry, household appliances
(main and sub-sectors),
heating, cooling and ventilation,
electricity, electronics, lighting,
construction, elevator,
machinery, and spare parts
industries, radiator, silo and
poultry equipment, furniture, and
accessory manufacturers, cable
and conveying systems, pipe
and profile, steel service centers,
and other sectors.
Service and Manufacturing Center
• Gemlik
• Bursa Steel Service Center
• Manisa Steel Service Center
• Adana Steel Service Center
• Istanbul Sales Office
Partnership
• ArcelorMittal