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[STRATEGY AND MANAGEMENT] STAKEHOLDER COMMUNICATION PLATFORMS
UN SUSTAINABLE DEVELOPMENT GOALS
STAKEHOLDER COMMUNICATION TOOL / FREQUENCY
GROUP

COMMUNICATION WITH Borusan Employees CEO and General Manager Memorandums (frequency varies according to
topics of communication); Borusan Day (yearly); Annual Report (yearly);
OUR STAKEHOLDERS Sustainability Report (yearly); Employee Loyalty Research (yearly); Internal
Communication Meetings (at least yearly in group companies); Performance
Evaluation Meetings (yearly); Internal Information Notices (instant); Ocean
We define our stakeholders as persons holders that had intensive economic, Volunteers Platform (all year long); Recreation Clubs (all year long); Ethics
and organizations that are influenced social, and environmental interactions Rules; Employee Trainings and Borusan Academy Faculty Programs (all
year long); The Borusan Employees and Yammer Intranet Platforms (all year
by our activities, and at the same with our companies and prepared the
long); B’Alem Human Resources Portal and Applications (all year long).
time, who could have an impact on stakeholder maps for each.
Customers Annual Report (yearly); Sustainability Report (yearly); Customer Satisfaction
our group’s efforts to achieve its busi- Research (at least yearly in Group companies); Meetings and Interviews;
ness targets. In order to plan a more As a result of these studies, it was re- Internet based Applications; Ethics Rules, Corporate Website (all year long).

intensive communication scheme with vealed that the primary key stakehold- Business Partners Annual Report (yearly); Sustainability Report (yearly); Corporate Website;
Meetings and Interviews (all year long).
our key stakeholders for the coming ers identified at the workshop and the
Public Institutions Annual Report (yearly); Sustainability Report (yearly); Audits (instant / peri-
terms, we reviewed all key stakehold- ones identified by Holding Corporate
odical); Joint Projects; Corporate Website; Meetings and Interviews (all year
ers of each company in the group in Communications were coherent. The long).

the previous reporting period. communication platforms we employ Press Annual Report (yearly); Sustainability Report (yearly); Annual Public Dis-
for these stakeholders, along with their closure Meeting; Project Specific Press Meetings; Interviews; Press Tours
(instant); Corporate Website, Social Media ((all year long).
During the sustainability strategy content and communication frequen-
Banks Annual Report (yearly); Sustainability Report (yearly); Meetings and Inter-
workshop, we held last year with the cy, are given in the table; Stakeholder
views (all year long).
representatives of each group com- Communication Platforms.
Suppliers Annual Report (yearly); Sustainability Report (yearly); Corporate Website;
pany, we prioritized the key stake- (GRI 102-42) Meetings and Interviews; Supplier Evaluation Surveys (all year long).

Local Administrations Annual Report (yearly); Sustainability Report (yearly); Corporate Website;
Meetings and Interviews; Joint Projects (all year long).

Business World Annual Report (yearly); Sustainability Report (yearly); Corporate Website;
BORUSAN BORUSAN Meetings and Interviews, Social Media (all year long).
EMPLOYEES
HOLDİNG Nongovernmental Annual Report (yearly); Sustainability Report (yearly); Corporate Website;
CUSTOMERS
Organizations (NGOs) Meetings and Interviews; Joint Projects; Donations and; Memberships (con-
BUSINESS PARTNERS tinuous); Social Media (all year long).
PUBLIC Social Media Users Instant Agenda Messages Shared on Corporate and Brand Accounts

SUPPLIERS PRESS
LOCAL BANKS
Capital Markets Annual Report (yearly); Sustainability Report (yearly); Periodic reports (on
ADMINISTRATIONS
Borusan Yatırım’s website)
BUSINESS WORLD
Universities and Human Resources, Career Days Participations; Sabancı University and
NON-GOVERNMENTAL ORGANIZATIONS (NGOS) Academicians Borusan Academy Program Collaboration; Joint Program with Boğaziçi Uni-
SOCIAL MEDIA USERS versity and Borusan Internal Financial Affairs, Social Media
CAPITAL MARKETS Other persons and Annual Report (yearly); Sustainability Report (yearly); Corporate Website;
UNIVERSITIES institutions that may News and Information Flow through Media Tools; Communication through
(ACADEMICIANS)
have interest in Boru- Corporate Social Media Accounts
OTHER PERSONS AND INSTITUTIONS THAT san (Students, Poten-
MAY HAVE INTEREST IN BORUSAN tial Employees, Trade
Associations, etc.)

(GRI 102-40) (GRI 102-43)

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