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[ECONOMIC PERFORMANCE] COMPANY INVESTMENT OBJECTIVE BUDGET
Borusan Paint shop and Meeting the quality € 236,000
Endüstriyel Sandblasting Cabin standards prevalent in
Sistemleri international, oil and gas
Gebze Campus projects
Targeted Economic: Decreasing additional project costs by reducing client
INDUSTRIAL Gains complaints
Social: Running a production in compliance with occupational health
INVESTMENTS and safety standards
Corporate: Increasing client satisfaction through quality controls
COMPANY INVESTMENT OBJECTIVE BUDGET
COMPANY INVESTMENT OBJECTIVE BUDGET
Borçelik Improving Increasing CGL3 automotive -
Automotive production rate from 3.5% to Borusan Oto Renovation projects commenced Serving customers Feasibility
Capability of 20%; realizing CGL3 automotive due to the restructuring need in in accordance with analyses
CGL3 Continuous industry technical efficiency rate the Licenced Seller and Licenced their expectations by of the
Galvanizing Line above 95% Service networks by the addition reaching the target work
of Jaguar brand to the portfolio audience of the brands, that will
Targeted Economic: Gaining USD 1.7 million annual yield (after tax) in 2015; and to comply with making accurate brand continue
Gains Corporate: Increasing satisfaction rate of automotive customers the retail standards in Ankara, communication and until
İstanbul, Adana, Tekirdağ defined enriching customer 2020 is
and imposed by our producers experience by available.
COMPANY INVESTMENT OBJECTIVE BUDGET
BMW AG and JLR Limited enhancing the sales and
Borusan Powertest Dyno New test equipment requirement $ 334,000 after sales services
Makina ve Güç Equipment due to wearing off of the current
Targeted Economic: Reducing general costs
Sistemleri unit
Gains Social: Enhancing employee and client satisfaction
Gebze Campus
Environmental: Using the area efficiently, achieving energy efficiency,
Targeted Economic: We completed motor tests following the motor revisions of assessing lifetimes and environmental footprints of buildings
Gains approximately 400 heavy construction machines that work at the 3rd Corporate: Increasing client satisfaction and corroborating brand and
company image
airport site. Company cost will decrease since malfunction and service
frequency will reduce due to revisions.
Social: We contributed 80% to customer’s efficiency.
COMPANY INVESTMENT OBJECTIVE BUDGET
Corporate: We invested in an area that will create value for clients by
increasing quality. Borusan Oto Project identification Enhancing customer experience, -
works commenced making internal processes
COMPANY INVESTMENT OBJECTIVE BUDGET within the scope of faster, reaching customers from
digital transformation diversified channels
Borusan TBN (Total Base Conducting these tests every $ 20,500 which will last till
Makina ve Güç Number) and TAN 1,000 hours to fulfil our oil 2020
Sistemleri (Total Acid Number) changing commitment periods
Targeted Economic: Keeping up with the pace of change resulted from
Gebze Campus analysis equipment towards our clients
Gains digitalization, increasing online sales and work efficiency
Social: Enhancing employee and client satisfaction
Targeted Economic: Increasing oil sales Corporate: Corroborating brand and company image and prevailing in
Gains Corporate: Increasing client satisfaction competition
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